Remove 1997 Remove Conversion Remove Lead Generation Remove Product
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Pop-ups — Is Annoying Your Customers Worth a Few Newsletter Sign-ups?

Up and Running

By 1997, the pop-up plague had spread to sites across the net, including Geocities, AOL, and The New York Times. It is primarily used to encourage users to subscribe to newsletters or purchase one of the site’s products. A 9% conversion rate means that you could get 90 new subscribers or sales for every 1,000 users.

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Should You Get Rid of Your Website’s Lead Forms?

ConversionXL

For a decade now, it has been the mechanism that makes inbound marketing and lead generation possible. It has always seemed like a given that if your conversion rate is slumping, you could fix it by making some adjustments to your forms (e.g. The median conversion rates ranged from 2.6% reducing the number of fields ).