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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

it is also the title of a fabulous book from Internet 1.0 by Michael Woolf that is worth any startup founder reading to get a sense of perspective on the reality warp that is startup world during a frothy market such as 1997-1999, 2005-2007 or 2012-2014. So money spent should add equity value or create IP that eventually will.

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Should You Get Rid of Your Website’s Lead Forms?

ConversionXL

The first wave of messaging software arrived with ICQ (launched in 1996), followed by AIM (1997), Yahoo! According to Mary Meeker’s 2016 Internet Trends Report , 6 of the world’s top 10 most used apps are messaging apps. Let’s be clear: Messaging isn’t some new, hot trend or magical technology. It’s been around since the mid-1990s.