McKinsey highlight #1 - Cracking The Code - Yes
Cracking the Code
DECEMBER 9, 2006
Paris, November 1998. TOP or Total Operational Performance, is a cost cutting approach, where your objective is to cut 40% of all the "not-strictly-necessary costs" by doing things differently. SaaS business metrics: why are they different? Popular Media: the key to viral marketing. Saturday, December 09, 2006.
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