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The unimportance of product names

37signals.com

Established 1999 in Chicago. Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. We usually decide upon a product name by seeing what the product does. Apr 27 2010.

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How to name your product, service, or startup

www.volkside.com

Validate name candidates: Share this list and your name requirements with friends and colleagues. If you can, test a handful of names with the intended audience for your product or service. Select the name: On the day of your deadline, choose the name that best meets your name requirements.

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