The Trend Towards Lean Startups :: Small Business Marketing Blog.
Duct Tape Marketing
JUNE 15, 2011
Drew Houston, CEO and Founder of Dropbox applied Eric Ries’s Lean Startup concepts and started iterating their product much faster in order to test what customers really wanted, early and often. One of my favorite case studies in the book involves a tool I use everyday – Dropbox. All rights reserved.
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