What’s The One Thing That Creates High User Engagement?
ConversionXL
NOVEMBER 12, 2015
The concept is not new – Bryan Eisenberg discussed this already in 2005 when he wrote about website scent trails. As Eisenberg put it, “Creating and preserving intentional scent trails on your site translates to improved ROI for your paid and organic search terms.”. Message match. What Is “Scent” Anyway? Sounds legit.
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