Remove 2010 Remove Continuous Deployment Remove Media Remove SEM
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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Or if your lifetime value is high enough, you can just keep spending on SEM. Case Study: Continuous deployment makes releases n.

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Lessons Learned: Don't launch

Startup Lessons Learned

Start with a five-dollar-a-day SEM campaign. We used social media to get alpha users as outlined here during Feburary. the most sensible SEM advice Ive read - discussed in the context of a real situation. Tell your Startup Visa story Speaking 2010: Webstock, GDC, Web 2.0, Instead, do your product launch first. Dont scale.