The Crazy Marketing Campaigns That Actually Worked
YoungUpstarts
MARCH 6, 2015
Using car accident and claims data, Confused.com discovered that Somerville Road, Worcester was the most dangerous street in the country and wrapped the entire street in bubble wrap on 27 January 2010. The press, bloggers and social media went crazy for the stunt which combined just enough silliness with a serious message.
Let's personalize your content