Acquisition Channel Internet South America 
Both Sides of the Table
JUNE 20, 2014
I was an early and tireless advocate for the growth of the Internet video ecosystem and as virtually every article I wrote made clear I believe the 800-pound-gorilla is YouTube and will remain so for the foreseeable future. The Internet works best on Deflationary Economics. So Why MiTú? Why Double Down on YouTube.
VC Cafe
NOVEMBER 11, 2010
VC Cafe: How to you manage new customer acquisition/sales? As you can imagine, Israeli customers pretty demanding, which makes face to face customers a hard channel, but one we can learn a lot from. Our second acquisition channel is the Internet where we have seen significant traction from south America – about 70%.
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VC Cafe
NOVEMBER 11, 2010
VC Cafe: How to you manage new customer acquisition/sales? As you can imagine, Israeli customers pretty demanding, which makes face to face customers a hard channel, but one we can learn a lot from. Our second acquisition channel is the Internet where we have seen significant traction from south America – about 70%.
VC Cafe
NOVEMBER 11, 2010
VC Cafe: How to you manage new customer acquisition/sales? They want everything now (even what you don’t have) and for free so face to face is the hardest channel. Our second acquisition channel is the Internet where we have seen signifcant traction from south America – about 70%.
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