Acquisition Conversion Information Rights Marketing 
Hunter Walker
JANUARY 20, 2015
One reason Satya and I thought we had Product Market Fit for starting Homebrew was behavior we saw as angel investors. If you just need the money, stick unknown angels in an AngelList Syndicate so they have more limited information rights. You can reference check angels just like you would VCs or employees.
ConversionXL
MAY 20, 2014
The best way to get this information is to create a feedback loop that collects information right after they sign up, but before the course begins, so they’re fresh in the “I’m going to solve my problem” mindset. Mention your target market in your headline to make your value proposition instantly useful.
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