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Taking Corporate VC: When It Makes Sense

View from Seed

A startup can benefit in various ways from having a strategic investor involved in their company, but there are plenty of drawbacks too, both commonly known and more subtle. On the flip side, simply taking strategic investor capital because it’s there or it’s easier or cheaper than other capital rarely works out well for startups.

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The 10x Angel. The 0x Angel.

Hunter Walker

Instead I want to comment on what a “10x Angel” looks like – the type of individual investor who delivers value to the startup in ways that are notably different than the average funder. One reason Satya and I thought we had Product Market Fit for starting Homebrew was behavior we saw as angel investors.

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Landing Page Best Practices: Remove Distractions, Be Bold & Tell a Story

ConversionXL

The best way to get this information is to create a feedback loop that collects information right after they sign up, but before the course begins, so they’re fresh in the “I’m going to solve my problem” mindset. Mention your target market in your headline to make your value proposition instantly useful.