Remove Acquisition Remove IP Remove Retention Remove Social Media
article thumbnail

A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. For 90% of companies , the top goal for ABM is new business generation— new clients, new contracts, new logo acquisition, etc. For example, if one new acquisition is worth $10K, a pilot win could be 20 new acquisitions for $200K.

article thumbnail

Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I’ve done everything from creating content to social media outreach and it’s driving okay traffic but nothing crazy. Acquisition / Lifetime Value, etc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Webinar Recap: 14 Tips on How to Pitch and Get Funded

Up and Running

She is regularly invited to participate as a judge for business plan competitions, as well as speak on topics including entrepreneurship, angel investing, social media, and authentic self promotion. That moves into the customer acquisition strategy. Are you doing an acquisition? Are you landing a big sale?

article thumbnail

Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

The value of the marketing changes throughout different phases: Impressions: for display and social media. Don’t use cost per acquisition— use the cost to acquire a customer and the retention cost to keep that customer coming back to buy again. Addictive properties—social media built to keep users there and engaged.

Agile 90
article thumbnail

Startup Resources

www.vccafe.com

Social functionality. IP Location Tools. Social Media Tracking/Marketing. great web customer acquisition tutorials. analytics for social media and online. customer retention, churn reduction, lifetime value. social media and email marketing. Xtranormal. Presentation tools.