mashable.com

JULY 4, 2012

What Google’s Penguin Algorithm Means for Your Business. Ever since Google started naming its algorithm updates after furry black and white creatures, we’ve been inundated with talks of pandas and penguins, and how they’re taking down websites one ranking at a time. Google changes its algorithm about 500 times a year.

Algorithm 93

Algorithm Technical Review San Francisco SEO 93

Both Sides of the Table

JULY 10, 2011

Some will cite my investment two years ago in social-media advertising company Ad.ly DataSift is one of only two companies today that has the rights to re-syndicate the way it does. Consider political campaigns that are judging voter reactions or the political pundits that like to comment on such data. Or how about Google?

Viral 307

Viral Las Vegas Tunisia Syndicate 307

ConversionXL

MARCH 20, 2019

Ultimately, a successful ABM campaign needs to solve three problems. That means it can target advertisements to people in specific companies. The ROI you get from tightly targeted advertising also depends on your ad spend. MRP positions itself as an “account-based display advertising” solution rather than a complete platform.

Software Review 117

Software Review Software Marketing IP 117

Occam's Razor

FEBRUARY 3, 2014

Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). It is a pure advertising platform (like every site on the world). What's advertising/marketing/participation on YouTube? How to measure (success)?

Analytics 149

Analytics Marketing Audience Channel 149