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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

Truly reflect on whether our marketing and advertising initiatives are broad enough and optimized enough for each customer consideration stage, and finally. And that comes before you think about marketing/sales/advertising/billboards/tv. For example: When we buy display advertising, who are we solving for?

Framework 163
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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. I do this by program/campaign so I can compare email campaigns to pure advertising (for example).

B2B 42