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How to Calculate & Maintain a Healthy Customer Acquisition Cost (CAC)

ConversionXL

In most cases, it includes: Salaries of sales and marketing teams Advertising spend on acquiring new customers (Search/Display Ads, Social Ads, Sponsorship, etc.) Here’s how you calculate LTV: [ARPC (Average Revenue Per Customer in a Month) X Gross Margin] / MRR Churn Rate. So, what is an acceptable churn rate?

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6 User Onboarding Flow Examples (With Critiques)

ConversionXL

These indicate key functionalities that will be explained, which also serves as a subtle progress bar… It would be helpful if the red dot within the message itself, which is the step we just walked through, turned green to indicate completion. As you complete each, you receive a green check and your progress bar fills up.

Mobile 48
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Create a strong brand, solid social community, sell advertising. The only problem is I haven’t found a problem or an industry – web, enterprise software, green tech, etc – where I feel passionate. I think advertising and intent have to be aligned. How can I lower my apps churn rate?