Aggregator Churn Rate Demand Salary 
Up and Running
MAY 1, 2014
Your prices need to match up with consumer demand and expectations. Instead, they prefer to buy through large distribution companies that aggregate products from lots of suppliers and then make that inventory available to retailers to purchase. Price too high and you may have no customers. Retail Distribution.
Cracking the Code
OCTOBER 10, 2008
Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Philippe Botteri.
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