VCs eating our own dog food: Using technology and analytics to make better investments
David Teten
DECEMBER 3, 2019
Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. . The self-assessment methodology, pioneered by Village Capital, is called VIRAL, for “Venture Investment Readiness and Awareness Levels.” . Other VCs use Contently * or Social Native * to create relevant content.
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