Startup Professionals Musings

NOVEMBER 27, 2015

All investors want to see real evidence that the dogs will eat the dogfood before they give any credibility to your hockey-stick projection curves. Maximum agility for required pivots. Startups need the agility to test various business models and positioning messages.

Hockey Stick 120

Hockey Stick Startup Stealth Agile 120

ConversionXL

APRIL 3, 2019

Then they noticed that they’d been cannibalizing other channels—people converting as referrals were leads already acquired from other channels. Incentives work, but they might work too well and convert people who are not really into the service/product or cannibalize other channels. They are too busy disrupting.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Startup Lessons Learned

APRIL 14, 2009

What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) People often forget the most important part of the hockey stick: the long flat part.

Customer 167

Customer San Francisco Lean Hockey Stick 167