Startup Lessons Learned

AUGUST 24, 2009

In the old days, the brand manager of a consumer packaged goods product had to spend energy inferring the effectiveness of their television ads through a combination of trailing indicators (like market share) or time-consuming market research. Case Study: Continuous deployment makes releases n. Expo SF (May.

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San Francisco Lean Technical Review Distribution 113

Startup Lessons Learned

OCTOBER 5, 2009

Managing these situations is hard for any company, but potentially lethal for a startup. The theory is that there is some truth in both camps, and the right way to manage the disagreement is to sprinkle a little bit of both into our plans. To the people being managed that way, it feels like the boss is being capricious or arbitrary.

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San Francisco Architecture Lean Continuous Deployment 133

Startup Lessons Learned

JANUARY 4, 2009

For example, Friendster was famously vertically partitioned at one time in its growth curve. I normally recommend you just store this directory on your master database, but you could use a standalone vertical shard (or even a key-based partition!) This type of vertical partitioning sharding scheme wont work in most cases.

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