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CXL Live 2019 Recap: Takeaways from Every Speaker

ConversionXL

Optimization is by nature agile: CRO yields new data for the team to prove that whatever the organization did was good or bad. It’s a wave—the agile Tsunami. The reality is that it’s hockey stick growth—you have to spend tons of money before you see any results (and then the results are exponential). You can’t see it.)

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Products can find sources of validation with impressive stats along a number of dimensions, such as high engagement, viral coefficient, or long-term retention. This wasn’t very impressive, but we had two things going for us: A hockey stick shaped growth curve. Go on an agile diet quickly. Great post! Expo SF (May.

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