CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts
ConversionXL
APRIL 12, 2017
Information architecture is how we arrange the parts to be understandable as a whole. Measure these metrics for all: % and # of visitors, % and # landing, % and # revenue, % and # conversion, RPV, % and # previous step, CPA, total spend. Score B2B marketing campaigns in minutes by joining IP detection and company scoring.
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