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Marketing and Growth Lessons for Uncertain Times

ConversionXL

Honeywell CEO Dave Cote also cautions against shortsightedness during economic downturns: I’ve been a leader during three recessions and I’ve never heard a management team talk about how the choices they make during a downturn will affect performance during a recovery. Managing the means of production to fit the circumstances.

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37 Entrepreneurs Explain Why They Started Their Businesses

Hearpreneur

We managed to create a single software that is so powerful that we can optimize any business whether it is manufacturing, retail, transportation, oil and gas, metals or anything else. My idea was that during market downturns, people need to invest in marketing and reputation management because that’s when marketing matters most.