Audience Campaign Founder Ghana 
crowdSPRING Blog
JULY 19, 2018
It also extends to how it links with wider marketing campaigns… It even encompasses the materials used to create it: Is it recyclable or reusable? Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Brand perception is how your audience perceives your brand. Vintage or contemporary?
crowdSPRING Blog
JULY 19, 2018
It also extends to how it links with wider marketing campaigns… It even encompasses the materials used to create it: Is it recyclable or reusable? Divine’s chocolate is farmed by the Kuapa Kokoo cooperative in Ghana. Brand perception is how your audience perceives your brand. Vintage or contemporary?
crowdSPRING Blog
DECEMBER 13, 2018
Does your brand resonate with your intended audience? No matter how well your brand identity supports your business strategies, or how consistent it is, if it fails to connect with your audience, then your brand identity is not doing its job. For example, Charles Revson, founder of Revlon, always used to say he sold hope, not makeup.
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