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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In the last article about ReOptimizing your AutoResponder , I quoted a case study by Mauro D’Andrea about how he improved his email clickthrough rates. Cross sales, partner offers, conferences). The 4 Stages of Relationships. In this case study he talks about how he based his content framework off of Professor Mark L.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience. Informational content has great value as well – assuming it’s information that your audience will find interesting or useful.

article thumbnail

21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

As we wrote previously : Obviously, knowing your audience is the first step in determining what valuable content is. Your content’s value is measured by how useful it is to that audience. Informational content has great value as well – assuming it’s information that your audience will find interesting or useful.