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27 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. If you do not connect with your audience in a strategic way, then you will not see results. Teuko is now the lunchbox community that empowers families who pack lunches.

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Side Business: Side Hustle Interview with Chris Guillebeau

The Startup Magazine

I’m also inspired by my community. There’s a lot of active work but some assets as well. Do you think there is still space for people to be honest and purposeful and still make money? I hope so! Of course, there are a lot of people who’ve influenced me or helped me out along the way. I find that meaningful and rewarding.