B2B Customer Product Name Sales Cycle 
www.rocketwatcher.com
NOVEMBER 8, 2010
Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.
ConversionXL
MARCH 10, 2017
Here’s a basic process you can follow to get to the heart of your audience’s voice… Run customer and lead surveys. Focus on open-ended questions that’ll give you insight into: who they are, what words and phrases they use, and how they really feel about your brand / product. Schedule 1-on-1 customer interviews.
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