Remove Bankruptcy Remove Lean Remove Sales Remove Vertical
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SuperMac War Story 4: Repositioning SuperMac – “Market Type” at.

Steve Blank

We knew from back-of-the-envelope calculations that I would need 3 times the combined marketing and sales budgets of the incumbents for a head-on assault. (I The 3:1 Lanchester Laws said I would need $60M in marketing and sales spending to win. You need to hire the right type of sales people for the type of [.]

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The Curse of a New Building « Steve Blank

Steve Blank

This happened to us at SuperMac when our sales skyrocketed. Lets Fix Everything that Was Broken At SuperMac we were excited to finally get out of the crummy tiltup we had occupied since the company emerged from bankruptcy. Stay hungry, stay lean. I don’t want to be hungry and lean (nor do I want to be full and fat).

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

I previously posted a detailed presentation with sales technology tools useful for B2B sales. Many VC funds rely on general-purpose CRM and sales funnel solutions like Copper , Pipedrive, Salesforce , Streak , and ZenDesk. Pacer is useful to search prior litigation, bankruptcies, etc. She is a model for us all!

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Durant Versus Sloan – Part 1

Steve Blank

Top management was trying to coordinate all of the operating details (sales, manufacturing, distribution and marketing,) across all the divisions and the company almost went bankrupt that year when poor planning led to excess inventory (with unsold cars piling up at dealers and the company running out of cash.)

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supermac War Story 7: Rabbits Out of the Hat - Product Line Extensions

Steve Blank

Some engineers were insulted that we were going to slow down their board and sales was convinced that within days of the board hitting the street we would have a black market in chips to speed up the $699 boards and turn them into $3,999 ones. The reaction inside our company could not be described as polite. No one believed it would work.