Hearpreneur

MARCH 14, 2019

A a communications major, I always found time for the nonverbal communication classes, but I didn’t make the connection between “my great passion and the world’s deep need” until a friend of mine went through bankruptcy in 2009 walking around with the droopy shoulders a hung head.

Bankruptcy 55

Bankruptcy Atlanta Curation Vertical 55

YoungUpstarts

NOVEMBER 16, 2012

Or having products that seemingly have application across a series of vertical markets and attempting to penetrate all of them. Whether that be technology resources creating feature after feature or sales and marketing resources, selling into markets or customer sets that are widely diverse. Focus, focus, focus.

Vertical 182

Vertical Bankruptcy Small Business Sales 182

Steve Blank

MARCH 25, 2009

We knew from back-of-the-envelope calculations that I would need 3 times the combined marketing and sales budgets of the incumbents for a head-on assault. (I The 3:1 Lanchester Laws said I would need $60M in marketing and sales spending to win. You need to hire the right type of sales people for the type of [.]

Silicon Valley 144

Silicon Valley Marketing RSS California 144

Small Business Force

JANUARY 2, 2012

Or having products that seemingly have application across a series of vertical markets and attempting to penetrate all of them. Whether that be technology resources creating feature after feature or sales and marketing resources, selling into markets or customer sets that are widely diverse. Focus, focus , focus.

Vertical 36

Vertical Bankruptcy Sales Business Model 36

Steve Blank

OCTOBER 1, 2009

Top management was trying to coordinate all of the operating details (sales, manufacturing, distribution and marketing,) across all the divisions and the company almost went bankrupt that year when poor planning led to excess inventory (with unsold cars piling up at dealers and the company running out of cash.)

Silicon Valley 161

Silicon Valley United States RSS Customer Development 161

ConversionXL

JULY 19, 2016

The thing is that leads age – they become uninterested in what you have to offer for a variety of reasons (job changes, bankruptcy, already found a better product/service, etc.) Would it make sense to further segment by vertical, geography, product, title etc.? Have better sales opportunities. Not necessarily. Conclusion.

Email 48

Email Campaign Metrics SEM 48

David Teten

DECEMBER 3, 2019

I previously posted a detailed presentation with sales technology tools useful for B2B sales. Many VC funds rely on general-purpose CRM and sales funnel solutions like Copper , Pipedrive, Salesforce , Streak , and ZenDesk. Pacer is useful to search prior litigation, bankruptcies, etc. the Untouched Vertical.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78