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Facebook Ads vs. AdWords: How to Decide and Start Optimizing for ROI

ConversionXL

SEPTEMBER 15, 2016

billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. How to Start Optimizing AdWords Campaigns. Your goal is to improve your quality score while also building a profitable campaign. With Google processing over 40,000 searches every second and Facebook being a hub for 1.13

PPC 48
PPC Software Review Campaign Analytics 48
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How To Get More SEO Value Out of Your Existing Content

Duct Tape Marketing

AUGUST 13, 2015

Ultimately what you are looking for are pages that have high impression counts but low clickthroughs (CTRs). For example, if I wrote an article about affiliate marketing, I would title it “CPA Marketing – How To Increase Your Affiliate Marketing Revenue By 137%”. Optimizing these pages could easily earn you significantly more traffic.

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SEO Clickthrough Affiliate Private Equity 28
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