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Customers Love Free Stuff … But That’s Not Your Problem

abovethecrowd.com

If you download their mobile app, Krispy Kreme will give you a free doughnut , McDonald’s will give you a free large fries , and Baskin-Robbins will give you a free scoop of ice cream. And here is the cherry on top — what if you could convince them that funding your free cash giveaway marketing campaigns is in their own self interest?

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