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Transcript of Why Sales and Marketing Need Each Other

Duct Tape Marketing

John Jantsch: I am in Kansas City, Missouri. And account based selling is nothing new, but what about working also with the marketing people to tailor and customize some of the marketing campaigns and outreach for a specific account. So Pam, thanks for joining me. Pam Didner: My pleasure. And you are based in Kansas city?

Sales 57
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Publicity Stunts: When Good Ideas Go Bad

crowdSPRING Blog

Even though the old saw, “there is no bad PR” is still widely subscribed to, real damage can be done when an attempt at a PR stunt fails, in truth the damage done to a sponsoring company’s reputation can be immense (not to mention the expense). Of course the passes were only good for use on the Missouri, Kansas and Texas.

Missouri 102
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Why Good Design is More Important Than Ever for Your Business

crowdSPRING Blog

Let us count the ways… A Missouri University of Science and Technology study used eye-tracking to determine that website visitors needed a mere 180 ms to form a first impression. When people first encounter a website or marketing campaign a number of questions go through their minds: Who is this? First impressions matter.

Design 78