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Agile Marketing: How to Implement Scrum for Digital Marketing

ConversionXL

As marketing becomes more data-driven, quantitative, and iterative, we can use many of these same management practices to hone our marketing campaigns, mitigate risk, and ultimately ship more effective marketing campaigns. An Introduction to Scrum and Agile Development. sourced from the Scrum Guide. Image Source.

SCRUM 112
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Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

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Startup Resources

www.vccafe.com

Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. Campaigner - email marketing suite. Campaign Monitor â?? Great for visualizing work of product development. Banana Scrum â?? A tool simple as Scrum itself. agile product management.