Remove Channel Remove Charlotte Remove Differentiation Remove Partner
article thumbnail

Are You Building Your Business With a Crock-pot or a Microwave?

Duct Tape Marketing

My Hubspot channel colleague Rachel Cogar at Puma Creative has a phase that I just absolutely love – she describes Inbound Marketing as a crock-pot strategy, not a microwave strategy. Based in Charlotte, NC, Leading Results has worked with Duct Tape Marketing for five years and is a Gold Certified Hubspot partner.

article thumbnail

What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

Your brand positioning explains how your company differentiates in the marketplace and how you are different from your competitors. Preferred channels – How does this person get their information and what’s the best way to reach them with marketing messaging? Charlotte’s Web: Brand Perception. Via social media?

Marketing 162