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5 e-Commerce Tips To Attract Back-to-School Shoppers

YoungUpstarts

Also, never copy and paste product information right from the manufacturer’s site. Kat Simpson, a multi-channel merchant, author and e-commerce educator, notes that Fulfillment by Amazon sellers’ merchandise-return rates average just 1.5 Return costs can be similarly managed. percent to 3 percent.

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Case Study: SlideShare goes freemium

Startup Lessons Learned

Early this year, SlideShare launched custom channels. Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting.