Introduction to Growth Hacking for Startups
VC Cafe
SEPTEMBER 5, 2012
1) It all starts from the Growth Hacking Funnel - in the early stages, startups should not just focus on top/bottom line metric like unique users and revenue. In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. KISS Metrics – How to Run A/B Tests that Get REAL Results.
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