crowdSPRING Blog

JULY 19, 2018

Lee Fredericksen, Managing Partner at Hinge Marketing explains : A brand promise is an extension of a company’s positioning. Charlotte’s Web: Brand Perception. The Stanley brothers – founders of Charlotte’s Web – know this well. Charlotte’s Web. Image courtesy of Charlotte’s Web Hemp.

Charlotte 61

Charlotte Design Ghana Web 61

crowdSPRING Blog

JULY 19, 2018

Lee Fredericksen, Managing Partner at Hinge Marketing explains : A brand promise is an extension of a company’s positioning. Charlotte’s Web: Brand Perception. The Stanley brothers – founders of Charlotte’s Web – know this well. Charlotte’s Web. Image courtesy of Charlotte’s Web Hemp.

Charlotte 48

Charlotte Design Ghana Web 48

crowdSPRING Blog

DECEMBER 13, 2018

As we wrote in Brand Health, 6 Important Questions You Should Ask About Your Small Business Brand , Brand health can be measured in numerous ways, including brand reputation, brand awareness, brand equity, brand positioning, and brand delivery. Consistent, strategic branding allows your business to grow strong brand equity.

Marketing 162

Marketing Charlotte Naming Design 162