Remove Clickthrough Remove Design Remove Differentiation Remove Retention
article thumbnail

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

The most important factor for differentiation in CXL Live is its unique format. It’s like they thought about the attendees and what they need and then designed a format focused on them. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy.

B2B 94
article thumbnail

2011 Consumer Internet Predictions

Lightspeed Venture Partners

The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough. Modcloth highlights women’s clothes from modern, indie and retro designers. Competition shifts from user acquisition to user retention. gross margin.

Internet 113