Community Customer Development Global Michigan 
Steve Blank
OCTOBER 30, 2012
The class teaches founders how to dramatically reduce their failure rate through the combination of business model design, customer development and agile development using the Startup Owners Manual. More importantly, it makes no demands of you to stand and deliver your weekly customer development progress in front of your peers.
A Smart Bear: Startups and Marketing for Geeks
NOVEMBER 21, 2011
Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. After you’ve organized all the global ad agencies in the world, then you can go after Enterprise once you’ve got that market down.
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