Remove Continuous Deployment Remove Framework Remove Metrics Remove SEM
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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.

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Lessons Learned: A new version of the Joel Test (draft)

Startup Lessons Learned

But if you want to practice rapid deployment, you need to be able to deploy that build in one step as well. If you want to do continuous deployment, youd better be able to certify that build too, which brings us to. For more on continuous deployment, see Just-in-time Scalability. Can you make a build in one step?

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Lessons Learned: Don't launch

Startup Lessons Learned

Start with a five-dollar-a-day SEM campaign. Know what the success metrics are for the launch. You create an entire framework of understanding and action based on your product/idea that sets it in motion in a self-sustaining way. the most sensible SEM advice Ive read - discussed in the context of a real situation.

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You don't need as many tools as you think

Startup Lessons Learned

It also has the nice side-effect of driving down the batch size of work, but thats for another post) This framework for making progress evident applies to more than just scheduling, of course. I used to think a giant flat-panel screen that broadcast our companys key metrics would be what was required to get everyone to pay attention to them.