Remove Continuous Deployment Remove IP Remove Marketing Remove Product Development
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Lessons Learned: The lean startup

Startup Lessons Learned

The application of agile development methodologies which dramatically reduce waste and unlock creativity in product development. See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process.

Lean 168
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Lessons Learned: CPI > CPC

Startup Lessons Learned

Those who have tried to build apps that exist just as glorified landing pages or marketing channels have generally failed. The unexplored value of CPI ads is this: social networking apps give you the opportunity to practice advanced marketing techniques like true one-to-one marketing or permission marketing.

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The cardinal sin of community management

Startup Lessons Learned

For months, we made constant product and policy changes, trying to end the controversy without simply undoing our original decision and abandoning the mainstream market. Users also asked that IMVU identify and aggressively act to eliminate the source of such products up to and including IP bans.

Community 158