Remove Continuous Deployment Remove PR Remove Product Development Remove Silicon Valley
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Beyond the garage

Startup Lessons Learned

And, most importantly, the Lean Startup idea is starting to take root in industries and contexts very different from it’s Silicon Valley roots. And this year, we’re going to talk not just about business and product development, but we’ll be exploring one of the Lean Starutp movements next big frontiers: the role of design.

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Lessons Learned: Achieving a failure

Startup Lessons Learned

Launch with a PR blitz, including mentions in major mainstream publications. Build the product in stealth mode to build buzz for the eventual launch. Without conscious process design, product development teams turn lines of code written into momentum in a certain direction. Even a great architecture becomes inflexible.

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Lessons Learned: Don't launch

Startup Lessons Learned

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Marketing launch) Make a new product available to customers in the general public. Product launch) In todays world, there is no reason you have to do these two things at the same time. Do some Customer Development instead.

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Lessons Learned: What is customer development?

Startup Lessons Learned

When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." We know some products succeed and others fail, but the reasons are complex and the unpredictable. Case Study: Continuous deployment makes releases n.

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Lessons Learned: Please teach kids programming, Mr. President

Startup Lessons Learned

Im not offering extensive studies or research to support this conclusion; the evidence from my peers right here in the innovation capital of America, Silicon Valley, is absolutely overwhelming. Asked to help, I am confident that Silicon Valley and every other innovation center will step up. They are nerds.

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Lo, my 2295 subscribers, who are you?

Startup Lessons Learned

In a startup, these channels of communication are critical to understand for advertising, launch and PR purposes. If they are willing to pay big bucks, for example, to attend a conference on a certain topic, that bodes well for your ability to sell them a product related to that topic. It also gives you insight into their language.

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The cardinal sin of community management

Startup Lessons Learned

Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC. PR is even worse - last week I did 200 or so and found 10 UFI and AP items available to minors.

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