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Business ecology and the four customer currencies

Startup Lessons Learned

If players with more money than others can simply buy their way to the top of the heap, a multiplayer game fails – because this makes the game un-fun for other players. Each of these four currencies represents a way for a customer to “pay&# for services from a company. And this is true outside of games.

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Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

As noted in Beware The Consultant , such pay-for-hire charlatans barter their time for your money – the more time they trade with you, the more of your money they take. Even though the names of the preceding companies are less than ideal, they clearly did not stand in the way of these organizations’ success. infoChachkie. LinkedIn.

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