Cost Customer Development Direct Marketing Lead Generation 
YoungUpstarts
DECEMBER 9, 2013
And then, of course, other business owners stay aloof from customers for a different, more instinctual reason: In a digital age dominated by email and computer screens, they simply don’t know how to interact with customers face-to-face and avoid doing so at all costs. Customers require consistent care and investment.
VC Cafe
SEPTEMBER 5, 2012
The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”
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