The Marketing Analytics Intersect: My Newsletter!
Occam's Razor
MARCH 7, 2016
Basically everyone with internet access. But, some common KPIs for ecommerce websites can be CPA, Conversion Rate, Unique Pageviews, Time Lag and Path Length, Task Completion Rate etc. Ex: The average mobile traffic for newspapers in Croatia is 88%, but our Croatian newspaper only gets 18%. Just Facebook has 1.2 billion MAUs.
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