Remove CPA Remove Forecast Remove Internet Remove PPC
article thumbnail

CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

E.g. Message match / headline match from PPC ad to landing page. Create a revenue forecast before you even run the experiment. You can forecast what you think your forecast + seasonal curves will look like. We’re in a bubble, we get disconnected from how the rest of the world uses the Internet. Image Credit.