Customer Development Forecast New York Revenue 
Steve Blank
NOVEMBER 16, 2009
I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. What metrics do we use to see if we learned enough in Customer Discovery ? It’s an impressive portfolio.
Steve Blank
JUNE 23, 2020
Revenue models and forecasts are no longer valid. While there’s agreement that companies need to adapt to changing markets, rapidly find new markets, new customers and new revenue models, the question is how ? Accounts receivables are stretching way out. Here’s how.
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Steve Blank
DECEMBER 3, 2012
Invented in 1854 by Daniel McCallum, superintendent of the New York and Erie railroad, the org chart became the organizing tool for how to think about strategy and structure. Plans and processes are in place, and rules, job specifications, revenue, profit and margin goals have been set. We will propose some alternatives.
Startup Lessons Learned
JUNE 5, 2009
Because this is a new skunkworks-type project, everyone involved is savvy enough to understand that the initial ROI is likely to be low, much lower than projects that are powered by sustaining innovation. And so the spreadsheet is built with conservative assumptions, including a final revenue target.
Steve Blank
OCTOBER 1, 2009
Sloan Foundation , the Sloan School of Management at MIT , the Sloan program at Stanford , and the Sloan/Kettering Memorial Cancer Center in New York. If you look around the United States it’s hard to avoid Sloan. There’s the Alfred P. Sloan’s book My Years with General Motors written 40 years ago is still a business classic.
Startup Lessons Learned
OCTOBER 30, 2008
Get 18 months or more of cash (runway) in the business against a conservative forecast. Not just about expenses, about increasing revenue. Make sure for planned revenues you have "leading indicators" to know if you will hit it. Over-communicate with employees, investors, customers. Act now, act with speed.
Startup Lessons Learned
JULY 9, 2009
We were focused on revenue, but we didnt understand that revenue is not important for its own sake in an early stage company. Talking about trends is more about trying to forecast the future, like a guru, sometimes it works, sometimes not. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?
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