Customer Customer Development Fractional VPE Management 
Startup Lessons Learned
DECEMBER 1, 2014
Ben Horowitz ’s book The Hard Thing About Hard Things is driving the conversation around startup management this year. Bob Sutton is a Stanford professor and the author of several best-selling books on standout management, including Scaling Up Excellence , an investigation of high-growth companies. Eric Ries will interview him.
Steve Blank
JUNE 25, 2009
Twenty eight years ago I was the bright, young, eager product marketing manager called out to the field to support sales by explaining the technical details of Convergent Technologies products to potential customers. These companies would take our computers and put their name on them and resell them to their customers.
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Steve Blank
OCTOBER 5, 2009
A Phone Call After I left MIPS Computers I was in New York tagging along with a friend (a computer architect whose products at Apple a decade later would change the shape of personal computing) who was consulting for a voice recognition startup. I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.”
Startup Lessons Learned
SEPTEMBER 30, 2008
When Ive asked mentors of mine who have worked in big companies about the role of the CTO, they usually talk about the importance of being the external face of the companys technology platform; an evangelist to developers, customers, and employees. So what does CTO mean, besides just "technical founder who really cant manage anyone?"
Startup Lessons Learned
DECEMBER 7, 2008
In a few cases, they are clearly smart people in a bad situation, and Ive written about their pain in The product managers lament and The engineering managers lament. As a last disclaimer, please consult the definition of the word hacker if youre not familiar with the controversies surrounding that term.)
www.women2.org
MARCH 8, 2012
After quitting my job and starting Sorced , I spent a few months validating my business concept by creating the product mockups and doing customer development. Opportunity Management: Now that I had a few people of interest, the courtship began. Prior to Sorced, Elizabeth worked in business development at SecondMarket.
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