front Customer Customer Development Revenue Vertical 
Steve Blank
AUGUST 31, 2009
So what’s wrong the product development model? The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.)
Steve Blank
SEPTEMBER 3, 2009
This post describes how the traditional product development model distorts startup sales, marketing and business development. Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development.
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Steve Blank
NOVEMBER 5, 2009
Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Are there customers for what you are building? How many are there? Can it scale?”
Steve Blank
APRIL 30, 2009
Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. They were bright, they were loud, and they had lots of reasons to buy front and back. But the computer retail channel was a large part of our sales.
Startup Lessons Learned
AUGUST 24, 2009
I place them roughly in this order: Movies > Television > Books > Music > Magazines > Radio > Newspapers Each industry is watching the one in front of it sink into the quicksand. Their reaction seems to be relief that at least they are not as bad off as the industry in front of them. There are just too many of them out there.
Steve Blank
FEBRUARY 23, 2009
Through trial and error, hiring and firing, successful startups all invented a parallel process to product development. In particular, the winners invent and live by a process of customer learning and discovery. It’s a process that doesn’t exist in large companies with existing customers and markets.
news.ycombinator.com
SEPTEMBER 16, 2011
We already have some competitors in the vertical and while there is no point in trying to hide the actual idea, there are differences in the way we implement stuff that can get us an advantage over the competition. >> I would say you need customer feedback or maybe expert feedback. Our idea is boring and not revolutionary.
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