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HOW TO: Hire the Perfect CTO

mashable.com

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. I asked a panel of successful young entrepreneurs what fledging tech startups should be looking for in a CTO hire to ensure founders get the right person for the job.

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Lessons Learned: What is customer development?

Startup Lessons Learned

But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Our goal in product development is to find the minimum feature set required to get early customers. Instead, we do everything possible to validate the founders belief. This is not a book for everyone.

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Lessons Learned: Product development leverage

Startup Lessons Learned

The idea of leverage is simple: for every ounce of effort your product development team puts into your product, find ways to magnify that effort by getting many other people to invest along with you. It allowed me to assess the market demand for that offline product before I had the final product baked. Great post!

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Episode 1: Business Loans, Website Tips, and the Apple Watch – The Bcast

Up and Running

The first article that we wanted to talk about is one written by the founder of Palo Alto Software, Tim Berry. Twenty-three year-olds in New York City running a small business. John: PR wants some event calendar. The marketing team wants this video. Like 10 years ago reviews on product pages were nonexistent.

SBA 60
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How to hire a programmer to make your ideas happen

sivers.org

They log in to translate the documents, one at a time, marking each finished when done, which sends the file back to the company for review.” Also important: Only go for providers who have great reviews from many past customers. Decline bids from providers without many great reviews. The translator rejects or approves.