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Blood, sweat, and tears: How we got from 0 to 500K downloads on a budget

The Next Web

Italy, France and Germany are now in our top 15 download countries. Localization of the AppStore metadata (name, description, keywords, screenshot text) yielded the best instant boost in downloads, while localization of the app’s UI makes for a better user experience and increases engagement. What a splurge! You get the picture.

Brazil 158
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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

A/B Tasty is yet another testing tool designed for the masses, this one hailing from France. Vlad Malik from www.goodui.org gave a review of A/B Tasty: Vlad Malik : “The things I like about ABTasty I like a lot. Can offer much better data due to true user basis then tools like GO or Optimizely. It’s not cheap.

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Lessons Learned: Work in small batches

Startup Lessons Learned

Its had tremendous impact in many areas: continuous deployment , just-in-time scalability , and even search engine marketing , to name a few. The batch size is the unit at which work-products move between stages in a development process. Take the example of a design team prepping mock-ups for their development team.

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The Principles of Product Development Flow

Startup Lessons Learned

It moves at a rapid clip, each argument backed up with the relevant math and equations: marginal profit , Littles law , Markov processes , probability theory , you name it. Its goal is to help us recognize that every artifact of our product development process is really just a proxy variable. Wow, great review!

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Lessons Learned: What is customer development?

Startup Lessons Learned

Our goal in product development is to find the minimum feature set required to get early customers. In order to do this, we have our customer development team work hard to find a market, any market, for the product as currently specified. What is customer development? Using AdWords to assess demand for your new online.

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Finding Your Co-Founders

techcrunch.com

sites from scratch - Experienced with the majority of the social api’s (Facebook, Twitter, YouTube, Meebo, PayPal, Flickr) - Experience managing offshore dev teams - Most recently a Director of Product Development at an early stage funded startup [link] meeblog » Blog Archive » starting up: finding your co-founders [.]

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

But we were cutting corners in the development methodology as well as in the code, in the name of increased speed. Most of the other processs changes - mandatory design reviews (prelimninary, critical, etc), - documenting all our procedures, and so on - were to support those two factors. And projects dont have quality per se.